ONE-TWO PUNCH WATER-ACTIVATED 2-IN-1 HAIR WASH: A WEIGHTLESS, PACKABLE POWDER-TO-FOAM CLEANSER AND CONDITIONER
WHY YOU’LL LOVE IT
What’s better than packing for a much-needed getaway? Saving space in your beauty bag with this genius new just-add-water hair wash. The unique powder-to-foam formula gently cleanses AND conditions, which means you can leave those clunky, suitcase nightmare liquids right on your shower shelf and jet.
One-Two Punch Water-Activated 2-In-1 Hair Wash, $23
THE GOOD STUFF
- Super Convenient Powder-To-Foam Formula activated by water in the palm of your hand
- Coconut Derived Surfactant gently cleans without stripping the hair
- Eco-Conscious & Travel- Friendly courtesy of its next-level, H2O-free format
- Timesaving because it cleanses *and* conditions, leaving a soft, nourished finish
- Luxe Natural Ingredients including Aloe Leaf Juice for added hydration and Strawberry Seed Oil for antioxidant protection against strand-damaging free radicals
HOW TO SERVE
Dispense a generous amount into palm of hand. Add water and emulsify into a paste. Work into hair and lather from root to ends. Rinse well. Repeat if necessary.
WHERE TO BUY
ABOUT DRYBAR
Named one of the top “100 Brilliant Ideas of 2010” by Entrepreneur Magazine and New York Magazine’s Boom Brands of 2013, Drybar is based on the simple concept of focusing on one thing and being the best at it: Blowouts. The idea was a natural one for curly-haired founder Alli Webb, a longtime professional stylist, who constantly found herself overpaying for blowouts at traditional salons. Today, our growing product line (created specifically for the perfect blowout) is sold through Drybar franchise shops, Sephora, Nordstrom, Ulta and Macy’s and online at fine retailers as well as at drybar.com.
For more information about Drybar, please contact
Dana Kaynes | dtuchman@tractenberg.com